Most Websites
Don't Work
They may look good. They don’t perform.

We build timeless, high-impact websites for brands that value precision and detail.

Featured projects

We deliver scalable, high-quality websites that outperform your competition and address what holds most businesses back.

– Clear Messaging
– Fast Performance
– Flexible Systems

We build our projects the way songwriters build a great song: solid structure, rhythm, and tension to create clarity, purpose, and impact. When it’s right, it doesn’t just look good, it resonates.

Trusted by 2k+ clients
heart

Our method is built for results

.01
Discover
We clarify positioning, audience, and measurable goals.
.02
Design
We pair strategic UX with intentional, and minimal design.
.03
Develop
We build performance-tested systems for speed and scale.
.04
Deliver
We do data-driven optimizations, and comprehensive site training.

What we’re about

Tension Design is an independent studio with 28 years of experience behind the work. We’re designers, developers, strategists, and listeners. Musicians shaped by backgrounds in design, marketing, travel, architecture, and construction.

  • UX/UI
  • Website Design
  • Web Development
  • Landing Pages
  • Logo Design
  • Brand Strategy
  • Content Strategy
  • Content Creation
  • Search Optimization
  • A.I. Optimization
  • Website Audits
  • Website Maintenance
Travis Wachendorf
Time On Page
92%
Typical Client Outcome
Conversions
78%
Typical Client Outcome
Eric Asleson

What our clients have to say

Our expectations regarding the development of our new website were high and what they delivered exceeded our expectations..."

Eddia Pina, General Manager
Melinda Ellsworth, V.P. Donor Services
Science Care

"Eric and his team did and outstanding job building my website. From start to finish Eric was great to work with from exploring all my options to making sure everything was running smoothly..."

Eddia Pina, General Manager
Scott Horsman, Owner
CMS Hardwood Flooring
Caffeinated by Curiosity – Backed by Logic.
We believe in partnerships where ideas are fueled by creativity and proven with positive results.
What Does It Cost?